How this site is funded.

What an affiliate link is

When a link on this site points to a retailer (Amazon, iHerb, individual brand stores, etc.) and you click through and make a purchase, the retailer may pay us a small commission — typically 2–10% of the order. You never pay more because of an affiliate link; the price is the same as if you arrived at the retailer directly.

Where these links appear

Affiliate links may appear in:

• The shop and brand pages;
• Recipe and how-to articles, where we mention specific products;
• The newsletter, occasionally and clearly labeled.

They don’t appear on safety, science, or reference pages, where we want zero commercial pressure on the writing.

The editorial firewall

This is the rule: affiliate revenue never determines what we cover, how we cover it, or which brands we praise.

In practice that means:

• We do not accept payment from brands in exchange for editorial coverage.
• We do not sell “sponsored review” placements that read like editorial.
• Brands we genuinely don’t recommend stay un-recommended even if their affiliate program would pay us more than the ones we do recommend.
• If we recommend a product without an affiliate link, that’s often because the brand has no program — not because we don’t stand behind them.

FTC / regulatory compliance

This page satisfies the disclosure requirements of the US FTC, the EU’s Unfair Commercial Practices Directive, the UK CMA, and equivalent rules in the jurisdictions where most of our readers live. Where appropriate, individual articles also include an inline disclosure near affiliate links.

If you’d rather not

Type the brand name into your browser instead of clicking the link, and the affiliate commission won’t apply. We’ll think no less of you. (We may, however, think about how to keep the site running.)